Categories
web development in los Angeles

Web Development Trends 2021 you cannot miss

With the rapid evolution of technology, web developers need to stay updated with all the ongoing trends and developments. With more than 2 billion websites across the globe, companies are constantly competing with one on the other to be on the top front of the search engine. The reasons why the web developers need to discover the unique and innovative ways to stay up in the business because they have a huge role to help the online platforms to grow exponentially. The top minds of web development in Los Angeles has constantly focused on the continuous impact of the web development process and how there are dynamic and practical ways the developers must follow to bring in a significant impact on these online platforms.

The top web development trends of 2021 that you must follow are listed here –

Progressive web app development

Progressive web app development (PWA) is like native mobile application but are actually websites. It has been seen that upto 6% higher conversion rates are possible with PWA than with native apps. This is why they are trending forward and the developers have the objective to bring a mobile app like experience for its users. There will be more interactive and responsive in going times and this revolution is going to make a stand in 2021. The E-Commerce giants like Amazon, online platforms like Twitter and globally acclaimed websites like Forbes are combining the native and the web applications to increase their conversion and decrease the bounce rate. The advent of PWA has become a global brand identifier because of how they have fast loading and higher page speed. Given the rise in the number of mobile users this trend is going to stay here and how. Accessibility and reliability are the other two factors that will grow in 2021 and beyond.

Dark themed UI

This trend has been seen in various mobile applications but websites are also considering moving towards the night or dark themed interfaces. They are easier and safer for eyes. It reduces excessive strain on our retina and also makes it easy to read enhancing the visibility. Technically, it helps to save the battery life because the number of black pixels uses lesser energy in the device. Lastly, it has a more stylish touch and eventually gives a better user experience. This is going to be one of the key trends in web development in 2021. Any web development company of Los Angeles should now start focusing on how to get to this trend. Names such as Facebook, WhatsApp, Reddit, YouTube have already jumped on this brand wagon.

AI powered chatbots

The demand for Artificial Intelligence has been in the market for almost a decade. There has been a sharp increase in sophistication and the rise will continue in 2021 and beyond. The website will be more focused on building these chatbots which can work as virtual assistants. It is understood that chatbots are not very efficient but it can instantly engage the users when they land on a webpage. It provides faster responses and help businesses to avoid delays and customer drop off rates. They are also trained to collect data from the customers through a series of engagement which can provide relevant and better solutions. With the improvement, they now use natural language to create interactions with humans.

Single page websites

In 2020, this has been a big trend. In 2021 this is going to continue. Gone are the days when there will be extensive web structures and people would be using internet through their mobile devices which means it has to be easier to navigate. Single page website can minimize the page loading time and decrease the bounce rate. The simplicity means they are not expensive and is easy to develop as well as host. Minimalist designs, moreover, has seen to be more appealing to the millennials and the trend is going to be here for 2021.

Voice recognition technology

The top companies of web development in Los Angeles has predicted that internet of things will be of much more importance than ever in 2021. There will be improvement in one such area which is voice search. it is estimated that about 8 billion voice assistants will be in use by 2023. The voice E-Commerce is expected to dominate the market. Companies like Microsoft, Google and Amazon are already using this technology and are looking for more development in the criteria.

Website security

Last but not the least, it is vital that web developers understand the risk of security breach. Companies are using digital platforms to operate their businesses which mean there is a lot of confidential and sensitive user information. 2021 will be the year where there will be stricter website security protocols.

If you are planning to get a website which can meet up to the current global situation and also create to find user experience, you need to get in touch with the experts. Visit https://www.topitmarketing.com/ to find out how they can help your business grow a prominent online presence.

Categories
Web Development Services in Los Angeles

5 reasons you need to take web development seriously

When someone is given 15 minutes to consume any content, 66% of people will prefer to go through something to its entirety when it’s beautifully designed as compared to something that is very simple and plain. For your online marketing, having the right website design is vital.

The skill of adaptability is what the social world looks for. In a digitally driven life style, there is no chance but to adapt to the technology that is steaming up every now and then. The concept of designing website is very much the buzzword in the digital space right now. It’s no brainer that website development has been and will continue to remain one of the key points in digital marketing.

Website development is a process where people are aware of the services products and different other solutions that you are offering but your audience needs to understand if these solutions are relevant to them. Displaying these information, just like you get rest of the information through traditional branding or promotion need a proper approach. Social media networks and the various other platforms online is where you can connect with the customers. If you are wondering why the experts of web development company of Los Angeles are so much in demand, here are the five reasons to look into  –

It helps to set the first impression – when you make your website with the help of an expert designer and developer, your audience will have a beautiful first impression. This positive impact is very important to stop your potential customers from getting away. An appealing or outdated user experience on the website can leave a scar mark on your online presence.

Helps in search engine optimisation – a proper web development and design influences how it will rank on the search engine result page. The search engine spiders will index your website and crawl through the content properly when they have the right framework. Your on-page seo should be on the top notch otherwise whatever content your publishing will not reach your audience. The best way to ensure your web design practices is to partner with the proper web design agency who knows how to do it.

Worth the investment – when you are building up a website that has zero friction in the entire customer journey, navigating through the pages of your products and services, you are presenting yourself a set of trusted audience. However if you would have tried to do the same promotion and branding through the traditional method, it will cost you twice or quadruple to the budget that you are spending on digital investment.

It builds trust – a properly designed website helps to earn the trust of your audience. This is because the new age customers who are purchasing online or are looking for reviewed products are already aware of the good, bad and ugly. You cannot afford to have a poorly designed website because this will give an impression of your insincerity towards keeping up the expectation of your audience.

Improves your connectivity – your website is not just the online face of your company. It helps to expand the reach of your presence to your visitors. Responsive website design will make it accessible for an extensive range of users on not just desktop but over mobile, tablets and other handheld device. This exposure will help to gain organic traffic and in turn increase the ROI. A professional presentation will speak volumes about your business. To create a top-of-the-line website for your brand, you need to get in touch with the top it marketing. Visit https://www.topitmarketing.com/ to find out how their experience and how they can make your business grow further.